Students pursuing the Bachelor of Arts degree in IAM learn to create
media experiences with interactivity at their center. Through a series
of carefully sequenced courses, students develop an understanding of the
relationship between art, design and technology. They learn the basics
of visual design, time-based media, digital storytelling, and shaping an
IAM student projects include responsive web pages, interactive
installations, virtual worlds, and media for mobile devices.
The degree prepares students for advanced study and for careers in
creative services and media. Graduates of the program currently work in
pre- and post-production houses, advertising agencies, graphic design
firms, game design companies and a variety of small and large
businesses. Some have chosen to continue their education and enter
graduate degree programs.